If you’re someone who manages social media marketing campaigns for a law firm or a group of lawyers such as Family Lawyers Perth, then you’re probably already aware of the importance of engaging with your followers regularly. However, you might not know the best way to do this.
Not knowing the best way to engage with your followers on social media can result in significant losses in potential income and clients. This is especially true when it comes to law firm marketing, as people simply won’t follow your page or profile unless you have something special to offer them.
With this in mind, here are out tip 5 tips for engaging with your social media followers:
- Reply To As Many Comments As Possible
One of the keys to mastering social media engagement is replying to comments. When you post something, people will comment. However, what you need to do is reply to them in an engaging, interested manner that shows them that you care about their opinions and what they think. Doing so will help people connect with you and your brand, and will help increase page awareness.
- Use Emojis!
Believe it or not, emojis are one of the best weapons in your toolkit as a social media marketer. Using emojis is a great way to convey your emotions, feelings, and general sentiment to your followers, especially in comments. For example, using a simple smiley face emoji will let your followers know that you’re happy, which in turn will make them more comfortable.