Let’s be honest, constantly checking your website analytics month after month and not seeing any changes in traffic can get super frustrating. You’ve invested time and money into getting a website developed, and you know your products or services are worth buying, but still nothing?
Don’t worry because a lot of people are in the same boat as you, and I’m here to help. Doubling your website traffic in 30 days is not as crazy as it sounds.
Now I’m not gonna sugarcoat this, it takes work. But the strategies I’m about to share have been tested by heaps of businesses and they work. Some are quick wins, others need a bit more effort, but when you combine them properly, the results can be pretty impressive.
The reality check you need to hear
Let’s be honest about what we’re dealing with here. If your website currently gets 100 visitors a month then doubling to 200 is way easier than if you’re already getting 10,000 and trying to hit 20,000. The lower your starting point the faster you’ll see dramatic percentage increases.
Also some industries attract more traffic than others. If you’re in tech you’ll most likely see results quicker than if you’re selling handmade furniture or pottery. That’s just how it works.
Start with the low-hanging fruit
The best way to start is to tackle the easiest wins first. These days most websites have pretty ordinary SEO basics which means there’s usually a lot of room for improvement without getting too technical.
Check your page titles first. I can’t tell you how many websites I’ve seen with titles like “Home” or “About Us” which is the worst thing you could do to optimise your website.
Every page should have a descriptive title that includes words people actually search for. Your homepage might be “Best plumbing services in Melbourne” instead of just “Home.”
Meta descriptions are another quick fix. These little descriptions show up under your page title in search results they show readers what they are about to click onto. So make them count. Include your main keyword and give people a reason to click.
Content that actually gets found
The best way to attract customers is by answering their questions. Most peo;el type their question directly into google so if your site pops up with a page or blog post title with that question answered then readers are way more likely to click on.
Start by making a list of every question customers ask you. Then create content that answers those questions. If you’re a mechanic and people always ask “How often should I service my car?” that exactly can be used as a blog post title. But don’t just write a boring technical answer. The key is to write like you’re explaining it to a mate over coffee.
Use the words your customers use not fancy long words that confuse your everyday reader. Afterall youre not explaining to fellow mechanics, youre explain to people who don’t know what they are doing – if they knew what they were doing they wouldn’t be reading!
When someone searches for “car making weird noise” they’re not looking for an essay about automotive acoustics, they want to know what to do.
Social media that actually works
Social media can help drive traffic like crazy but only if its done right. Businesses post on eboring motivation quote a week and expect people to come crawling to their site – doesn’t quite work like that.
I would suggest to focus on one or two platforms at first to build up your profiles and content and do them right before moving on to another. You want to choose platforms that align with your customers. If you’re targeting tradies, Facebook groups are gold. If you’re after young professionals LinkedIn might be better. Don’t spread yourself too thin trying to be everywhere.
The content that gets shared most isn’t polished marketing material, it’s stuff that’s genuinely useful or entertaining. Engagement is everything. When someone comments on your post actually respond to them even if its just an emoji.
Have conversations with random people who comment on your posts, even if you don’t agree, of course monitor your page for any offensive or rude comments and don’t interact with trolls as you may attract negative attention that way. Be polite and engaging with your audience. The algorithms love this stuff and it builds real relationships with potential customers.
Email marketing (yes it still works)
Email marketing is thought of negatively most of the time because everyone thinks of spam but done right it can be a really effective form of marketing.
Start collecting email addresses by offering something useful like a checklist or a guide and if they don’t work normally a discount will. Then send regular emails that are actually worth reading.
If you work as a trade worker then sending out weekly tips and tricks in an email is a great way for your customers to think of you as reliable and, then guess who comes to mind first when they need a handy man or recommend someone? You.
The power of local SEO
If you’re a local business this is probably your biggest opportunity. Local SEO attracts people in your area that genuinely have the intent o buy your product of use your service. If someone is searching up for a service or product, if your google my business is set up correctly then google with automatically favour your site and push your business to local customers.
If you don’t know how to set up Google My Business then get in touch with a digital marketer or SEO agent and ask them for advice or they can take care of it for you.
Create location-specific content too. Instead of just “plumbing services” write about “emergency plumbing in Fitzroy” or “blocked drains in Richmond”. Include local landmarks and suburbs in your content naturally.
Quick technical fixes that make a difference
The speed that your site loads actually matters more than you may think. If someone has to wait more than 3 seconds before your site loads then chances are they have already clicked away, peoples attention span is getting faster and faster so you load time better keep up. Use tools like GTmetrix or Google PageSpeed Insights to check your speed.
Making sure that your website loads on a phone is also not optional. Because more than half of traffic comes from phones these days and Google pushes mobile friendly sites. If your site looks rubbish on a phone then youre missing out on half your traffic.
The bottom line
Making the traffic on your website double in 30 days if a gola you can achieve if you approach it the right way. If you work out any technical tweaks that need to be made, ask a professional SEO marketer for advice if you need it, and then focus on the marketing techniques that fit your business and customers. Start with the quick wins, build momentum and then layer on more advanced tactics.
Remember the goal isn’t just more traffic it’s more of the right traffic. You need people who hav ethe intent to buy something. You want to attract people who actually want to buy your products not just browse around. Quality always beats quantity when it comes to website visitors.
The businesses that see the biggest traffic growth are the ones that genuinely help their customers and consistently show up where their audience is looking for solutions. Focus on being useful, stay consistent and the traffic will follow.